The Last Jedi trailer dropped during football tonight. It's currently #1 trending on YouTube and it's more or less exploded my Twitter feed.
If you haven't yet, watch it:
This is awesome. The visuals are beautiful and there's plenty to suggest The Last Jedi will have a lot of great character moments and development, which is where the Star Wars franchise has always shone(well, excepting the prequels).
But what stood out most to me was its individuality from the previous Star Wars installments' trailers. The Force Awakens and Rogue One trailers often relied on nostalgia. For example, the Rogue One teaser opens with a slow piano rendition of the Star Wars theme and Mon Mothma and a quick shot of Darth Vader.
The second trailer for The Force Awakens pulled out all the nostalgia stops-- voice over from Luke in The Return of the Jedi and a shot of Vader's mask and the "Chewie, we're home" line. It was sentimentality overload and-- for what it was trying to accomplish-- it totally worked. But the franchise doesn't need that anymore. After all the de ja vu in The Force Awakens, fans are ready for new ground.
We've deduced by tonight that either Kylo will probably become good or Luke will become bad or Rey will become bad or all three. So this trailer is lying or The Last Jedi is going to be quite original. I feel safe expecting that it will stand on its own feet, take new risks, and--I hope-- be absolutely fantastic.
What did you think about the trailer? Are you looking forward to the franchise heading in bold directions?